• Changing People is not Always Easy… But it can be Fun

    October 15, 2016 16344522_10158082585615099_1687678538_n
    Part 6/6 All over the world researchers and campaigners try to enhance people’s sustainable behavior by adopting different strategies with different marketing campaigns. Whilst some of them have the ability to narrow the gap between pro-environmental attitudes and behavior, others lead ...
  • Why Do You Have To Scare Me So?

    October 15, 2016 16522767_10158113553045099_1329693996_n
    Part 5/6 Fear is the emotional spin often used by the media when covering environmental problems. However, studies have found that fear can actually decrease pro-environmental behavior, even if people hold pro-environmental attitudes. Browsing through the Guardian’s environmental section a headline ...
  • Somewhere in the Future, in a Place Far, Far Away…. From Me

    October 15, 2016 16196857_10158040417425099_1032858007_o
    Part 4/6 The connection between climate change and everyday routines is hard to make for most people. This is due to the abstract and uncertain nature of environmental issues and their lack of direct visibility in most people’s lives. “I am ...
  • The Road to Greater Energy Use is Paved with Increasing Wealth

    October 15, 2016 16344445_10158078094610099_825111354_n
    Part 3/6 Having more available resources directly leads to more energy use. Even though people with more resources may have firm environmental attitudes, they often automatically use more energy than others just because they can. All of this is due to ...
  • Mitigation Banking: Can Banks Profit from Protecting Nature?

    July 3, 2016 pond-261170_1920
      Nowadays, it is clear that economic development has globally exceeded the boundaries permitted by the environment. At this point, it is crucial to take a step back and ask whether it is purely our economic system that can be blamed ...